Here in the UK, the London Book Fair begins today and continues for the next three days (16th to 18th April).
It is described as a “global marketplace for rights negotiation and the sale and distribution of content across print, audio, TV, film and digital channels. With over 400 seminars and events, 1,500 international exhibiting companies and 24,500 publishing professionals, The London Book Fair encompasses the broad spectrum of the publishing industry.”
It is one of the main book fairs which take place each year for professionals in the book trade alongside Book Expo America, the Frankfurt Book Fair and the Bologna Children’s Book Fair. There are also many smaller yet worthwhile book fairs and exhibitions internationally.
Many authors wonder if it is worth attending these trade fairs and many commentators say that it isn’t. My view is that it can be a valuable experience if you approach it with the right mindset. You also need to plan your visit well in advance and wear sensible shoes in the knowledge that you’ll be on your feet for most of the day!
It is important to be realistic when thinking through a book fair visit, especially if you have a vision of meeting agents and editors to present your book to them. Most publishing professionals will have filled their schedule of 30 minute meetings well in advance of the fair taking place.
Having said that, serendipity can, and does, occur at book fairs.
I am delighted to introduce this guest article fromDana Lynn Smith, The Savvy Book Marketer. Enjoy!
With millions of books listed on Amazon, it can be a challenge to get your book noticed by shoppers on the site. Here are six strategies for helping customers find your book on Amazon.
1. Use Keywords in the Title and Subtitle of Your Book
Many shoppers search for books on Amazon by doing keyword searches, so it’s important to use relevant keywords in the title and/or subtitle of nonfiction books. If you’re publishing in Kindle format, it’s easy to add a subtitle if the book doesn’t already have one.
There’s also a keyword area on the Kindle publishing dashboard where you can input keywords for all types of books. Think about what kind of terms people might use to search for books like yours on Amazon.
Over at the International Association of Conscious & Creative Writers we have been busy creating our latest offering to support you on your writing journey.
We are delighted to announce the pre-launch of Discover Your Purpose, Passion and Authentic Power as a Conscious & Creative Writer and there are just a few more days for you to benefit from the introductory price.
Following the success and enthusiastic response to the IACCW2011 Symposium interviews with Caroline Myss, Dan Millman, Louise Chunn, Robert Holden and Mike Dooley, we have designed a beautiful package of 5 Audio CDs to share the powerful inspiration and information with you.
This compilation 5 Audio CD set will teach you
how to write with purpose, passion and authentic power!
Introductory Price available till MONDAY 24 OCTOBER £24.99 ($40 or EUR 28) IACCW Members Price: £19.99 ($31 or EUR 23)
An author platform is about being visible in the world so that people who are interested in all that you have to offer know you exist. This potentially includes agents, publishers and the media as well as readers, writers and other like-minded souls.
There’s a great deal of information available now on how to build an author platform. Blog posts, courses and classes teach the elements of what a platform includes and the mechanics of how to take action.
Cultivating the right mindset is perhaps one of the most important ingredients for success. It enables you to develop meaningful relationships with people and take authentic action right from the start.
Here are 10 tips to support you to build an authentic author platform:
There are so many different styles of writing, and so many different types of people who write, you could say there is no single answer to the question, what’s love got to do with it?
For some writers, love doesn’t have anything to do with writing at all. For writers who want to make a positive difference in the world, however, love has everything to do with it!
Love is relevant to every aspect of writing your book and becoming an author. That’s not to say you will love every moment of it. But love is a powerful foundation on which to build your authorship.
Why?
Because you will make the greatest contribution to your readers when your writing comes from love and finds expression through your skills as a writer.
I hope that you’ve had a wonderful Xmas and are looking forwards to a lovely New Year’s Eve – whatever way you choose to celebrate!
This is just a quick courtesy reminder to let you know that today is the last chance to register for the monthly payment option for the Conscious & Creative Writers Core Training.
Here’s where you can watch a short video, read more information and register to join our unique program for aspiring and published authors:
If you’re just starting out, this program will give you the essential core skills and information you need to succeed as an author. If you’re more experienced, you will deepen your process of conscious creativity and expand your authorship on to a whole new level.
Happy Xmas Eve to all aspiring and published authors!
Before signing off for the festivities this weekend and a winter retreat next week, I’m inspired to share this short video with you about out Core Training Program for 2011. You’ll hear about the topics we’re going to cover and how the program works.
If you’re interested in participating, please note that the monthly payment option is only available until next Friday 31 December. Read more and register your place here http://www.iaccw.com/49/2011-core-training
Enjoy watching and have a fabulous festive season. Looking forward to catching up with you again in 2011!
When it comes to writing a book, most people would agree that inspiration is a key ingredient. Yet inspiration alone is not enough. The sparks of inspiration need to be fanned into the flames of action for creative potential to manifest both on the page and in the world.
Inspiration is the first stage in the creative process. Writers who know their sources of inspiration and immerse themselves regularly in situations that are rich with potential never run out of ideas for their writing.
As the creative wheel turns, inspiration flows naturally into the realm of imagination where detail is added. Here the original impulse expands, and new, often unexpected possibilities unfold.
Yet without appropriate action, all of this remains as creative potential. Inspiration needs action to manifest its full spectrum of colours for everyone to benefit from and enjoy.
Writers need to understand that this creative dynamic applies to every stage of writing a book and becoming a successful published author – whatever form that takes and whatever definition of “success” is appropriate to you.
Inspiration and action combine for your words to meet the page and for connections to be made directly with your readership through your platform-building activities.
Obvious though this may be to some, understanding and applying what you know to your own situation each and every day takes real focus and commitment.
So here are 3 tips to support you to combine inspiration and action, with the emphasis on “taking action”!
The title of this post is a bold claim to make. Yet it is based on over 20 years of experience teaching and working with thousands of aspiring and published authors.
Time and again I have seen the difference it makes to writers to have the right information, guidance and support.
Opening the way for people who have long dreamt of writing but not been able to overcome their resistance to start writing has been described as “life changing”. Deepening the process for more experienced writers, and guiding their steps as they build their platform, publish their books and create a portfolio of activities to support their authorship is “priceless” at every level for all concerned.
A holistic approach to writing for publication is not for everyone. Yet with so much uncertainty in the world, priorities are being redefined, and at the cutting edge, it seems that this is a vision of the future that is worth making a real commitment to.
As a result of that commitment being made, at the IACCW we have created a three-tier structure of training, coaching and mentoring programs to support aspiring and published authors in 2011.
Our aim is to teach youhow to make a positive difference in the world with your ideas, your expertise and your stories.
We commit to showing you how to overcome isolation and resistance, be inspired to write what you are here to write, and realize your full potential as an authentic and successful published author.
I am delighted to announce that The IACCW Experts’ Guide to Writing, Publishing & Building Your Authentic Author Platform is now officially published and available for all conscious and creative writers to enjoy!
Featuring exclusive interviews with our six bestselling authors and IACCW Experts on the secrets to authentic success, this beautiful package makes a valuable addition to any writer’s library of resources.
You will learn how:
New York Times bestselling author Mike Dooley prepares to do his writing plus tips to apply to your writing
leading US book publicist Arielle Ford discovered the one thing that all bestselling authors have in common (and what that is!)
inspired author entrepreneur Nick Williams explains the two levels of building your author platform
New World Library publisher Marc Allen makes decisions on which new books to publish and how to apply that information to your authorship
Smart Women’s Institute CEO Sheri McConnell recommends writers raise their profile through membership of a good quality association
President of the Global Speakers Federation Alan Stevens summarises his most important PR tip in just 3 words!
And so much more …
Dive in to find out how it feels to be a bestselling author and what light that perspective shines on your current writing projects so that you can fulfill your true potential as an authentic author in the world today.
Here in the UK, the London Book Fair begins today and continues for the next three days (16th to 18th April).
Over at the International Association of Conscious & Creative Writers we have been busy creating our latest offering to support you on your writing journey.
